Tucked into a quiet corner of northeastern Alberta, this small hamlet sits roughly 21 kilometres north of Highway 45 and approximately 66 kilometres northwest of Lloydminster, placing it well within the rural reaches of the County of St. Paul No. 19. The surrounding landscape is characteristic of central Alberta’s agricultural belt, where modest communities like Heinsburg have long served as anchors for the families and farms spread across the region.
The hamlet takes its name from John Heins, one of its earliest postmasters, who left his surname on the community in the tradition of many small Alberta settlements named after pioneering residents. A population count of 60 was recorded during the 1991 Census of Population conducted by Statistics Canada, reflecting the modest scale typical of hamlets across rural Alberta. Heinsburg remains a quiet residential community within its county, representative of the small, close-knit places that dot the countryside between larger service centres in this part of the province.